The Government has confirmed that England will introduce an Overnight Visitor Levy. Here’s what our members need to know. 🔹 Who can introduce it? Mayoral and foundation strategic authorities 🔹 How is it calculated? As a percentage of accommodation cost [...]
Visitor Levies: Getting the Design Right — Tourism Alliance Policy Position
Tourism contributes £147 billion a year to the UK economy — 5% of GDP and £52 billion in tax revenue — yet the Tourism Alliance does not support Overnight Visitor Levies (OVLs). Its July 2026 position paper argues that if [...]
Our Autumn Budget Asks to HM Treasury
The UK ranks 113th of 119 countries for tourism price competitiveness. We're among the highest-taxed accommodation markets in Europe. Nearly 100,000 hospitality jobs have gone in two years - 45% of all jobs lost across the economy, with young people [...]
By Eddy Leviten, Executive Director, Tourism Alliance
Published in Travel Weekly. The Tourism Alliance has submitted evidence to the Culture, Media and Sport Committee's tourism inquiry. Executive Director Eddy Leviten sets out the five headline asks, and explains why each one matters for the trade selling Britain [...]
Joss Croft OBE appointed new Chair of the Tourism Alliance
The Tourism Alliance is pleased to announce the appointment of Joss Croft OBE, CEO of UKinbound, as its new Chair. Joss succeeds Emma McClarkin OBE, who has served as Chair for the past two years, providing outstanding leadership through a [...]
Why Our Tourism Industry Matters
Today Eddy Leviten was interviewed by BBC Breakfast from the heart of York to discuss the vital role of the tourism industry in the UK Economy. During the segment, he highlighted that tourism is a massive economic driver for the [...]
The loss of VisitBritain’s Business Events Growth Programme
Dear Secretary of State, We write as Tourism Alliance and UKEVENTS, representing organisations across the UK’s visitor economy and events industry, to express our serious concern at VisitBritain’s confirmation that there is no longer any ringfenced funding for Business Events [...]


